Blog

Get feature flag management insights and thoughts on the industry from the team behind Bucket.

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What makes a user stick with a new feature?

Every feature introduced should delight the end user, or even become indispensable to their work. However, achieving this 'stickiness' is easier said than done. This article looks at the complexities of feature retention and explores strategies that product teams can employ to ensure users embrace new features.

Features aren’t free - the hidden costs of adding cool stuff

According to Marty Cagan, at least half of all features in the average software roadmap are never going to work for customers. So much investment goes into product development without a clear idea of what the return is. Bucket was formed to solve the problem of hidden feature costs and make your roadmaps work.

Bucket is launching publicly with fresh Seed investment

What a ride the last 1.5 years have been! Thanks to all early adopters for having shown interest in us and for helping create a better way to ship features that matter. With a fresh Seed round from Project A, including participation from existing investor Creandum, we have raised $5.7m in total and are launching publicly today!

Welcome Alex

I’m stoked to welcome Alex to Bucket as Principal Backend Engineer!

Welcome Matúš Vacula

I’m delighted to welcome Matúš Vacula to Bucket as Principal Backend Engineer!

Welcome Erik Hughes

I’m thrilled to announce that Erik Hughes has joined Bucket as a Full Stack engineer!

Putting "review and iterate" back in agile development

In the SaaS industry, we’ve largely adopted agile development as our preferred methodology for releasing software. Scoping down and time-boxing features ensures that product teams release often and don’t waste months on a grand feature that ultimately doesn’t work.

Welcome Peter Müller to Bucket

I’m very pleased to announce that Peter Müller has joined Bucket!

When to track features with events or attributes

A feature can be anything in your product, big and small. It can be user facing, like a key interaction in the UI, a minor preference-toggle or even a background job. Features are different and have varying usage patterns.

Announcing Bucket 2.0 and our $2m pre-seed round

A screenshot of the hero section from Bucket's home page
10 months ago, I released Bucket 1.0, which I was bootstrapping at the time. I got a handful of early customers (<3), but it quickly became obvious that my (somewhat dubious) code wouldn’t be able to handle the load and that Bucket had to mature in order to serve its customers going forward.